Nikita Nguyen (born January 31, 1996), known professionally as Nikita Dragun, is an American internet personality, YouTuber, make-up artist and model.
Nikita Nguyen was born on 31 January 1996 in Belgium and raised in Springfield, Virginia, United States.[6] She is of Vietnamese and Mexican descent. She began to transition to female while in college, choosing the name Nikita based on the television series.
Nguyen joined YouTube in February 2013. She stated, "I started to get little brand deals around that time… That was also when I decided to start taking Instagram and YouTube seriously." In 2015, by which time she was living in Los Angeles, she came out as transgender.[2] As of May 2023, she has 3.5 million subscribers on YouTube, 9 million followers on Instagram, and 14.5 million followers on TikTok.
In response to comments by L Brands chief marketing officer Ed Razek that trans women should not be included in the Victoria's Secret Fashion Show because "the show is a fantasy", Nguyen tweeted a video of herself modeling lingerie. In the tweet, Nguyen argues that trans women were indeed able to convey fantasy.
In March 2019, she announced a make-up line, Dragun Beauty. Aside from the mainstream market, the cosmetic line is also targeted towards the transgender community. All products are vegan and cruelty-free, this is cited as a reason why Nikita decided to launch her brand independently.[6] In June 2019, Nguyen was interviewed about her make-up brand on the LGBT radio network Channel Q, where she credited her journey as a trans woman building her brand as the inspiration behind Dragun Beauty and its products.
In September 2019, it was announced Nikita would be starring in her own docuseries on Snapchat, "Nikita Unfiltered". The series follows Nguyen as she searches for love, "a different path" in her career, and navigates fame as a trans woman. The series premiered on March 21, 2020
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